Street Style: The Best Looks From London

London’s weather is notoriously grey and dreary. London’s fashion scene, on the other hand, is consistently anything but.

London is the place where girls look like they genuinely have fun getting dressed in the morning.

London street style isn’t a new phenomenon, from i-D magazine’s era-defining straight-ups in the 1980s through to documentary snaps of Carnaby Street’s ‘60s mods and rockers.

Today you may be likely to find less of the extreme and extremely diverse underground tribes that this cultural hub has always been famed for, but there are still style factions present.

This city is a place where you can wear your wackiest outfit and no one will bat an eyelid, but it’s also a place where you can be ultra chic and business like one day and trend-led the next.

It’s like a sartorial science walking the British tightrope between casual/smart and hot/cold at all times.

These are the outfit that London girls are loving right now. They work. Effortlessly! And look excellent every time.

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Shop the edit:

Ankle Boots: Shoe Embassy – Harcourt, Faux Fur Coat: House Of Fraser, Sweatshirt: & Other Stories, Trousers: Zara, Cap: Topshop, Scarf: Hobbs, Belt: Mango, Bag: Zara.


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Shop the edit:

Heeled Boots: Shoe Embassy – Miss Pop, Faux Fur Jacket: H&M, Turtleneck: & Other Stories, Jeans: Zara, Sunglasses: Asos, Belt: Asos, Bag: Zara.


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Shop the edit:

Boots: Shoe Embassy – Hatter, Dress: & Other Stories, Hair Clip: Asos, Scarf: River Island, Bag: Zara, Eye Shadow: MAC.

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